Two weeks ago the PhoCusWright meeting, Google tourism business vice President Jeremy Wertheimer told the officials, Google Flight Search the OTA link excluded reason, let a lot of people feel accident.
Wertheimer says, if the Flight Search with OTA link, airlines have refused to participate.
Wertheimer said the airline had said, "if you provide OTA reservation links, we will not provide you with content."
To have company to put such terms Google, the challenge Google search results show the way it looks strange.
But Google's statement also causing a fair competition and the consumers related problem: the airlines the restrictions of search results of practice is hindered the competition?
Carroll Rheem PhoCusWright analysts said, will the OTA link ruled out that Google's Flight Search results exclude many important choices, such as a connecting flights.
She also said the government may participate, because consumers may be so unable to get more affordable route choice.
"This approach against competition," Rheem said, "don't aviation company have the right to decide the search engine shows the way ticket?"
Wertheimer says, such restrictions also happens in yuan search engine on a Kayak. But in Kayak example, only two airlines (delta airlines and American airlines) have this limitation. Kayak in other cases still showing OTA ticket information, and Google Flight Search don't show any OTA Search results.
Rheem said Google about aviation company holds strong attitude of speech is not without reason.
"With the airlines for commercial negotiations indeed is a difficult thing." She said, "I think they may be worked hard to maintain his position. You could eventually in OTA or supplier site make a choice, but aviation company website is a more channels."
In response to the follow-up question, Google statement: "we are for other related partners (including OTA and yuan to search the site) to explore more advertising opportunities to show their products and services."
Google said recently in Flight Search results page experimental to launch the advertising model, the user can Search on the site in the advertisers to Flight information.
", while just a beginning, we are looking forward to expand and partner of advertising efforts, whether in the form, on the position or user positioning function." Google said.
Many OTA obvious for Google Flight Search positioning of angry, and a public comment.
In September at the United States senate on Google's antitrust hearing, Orbitz statement: "Google didn't in the launch of new Flight Search on offer, only provide links to the OTA numbered several airlines links, we thought it was strange, because the online travel booking occupy OTA about 40% of the total."
Expedia CEO Dara Khosrowshahi also PhoCusWright meeting in said, "we want to participate in Google Flight Search, Google for users provide is more options, and OTA for consumers is a very important option.
Khosrowshahi continued, "the good news is the core of our business is not ticket revenue source, but it is our plan to long-term concerned products."
For Google in the ticket and hotel search business growth, Khosrowshahi said, Expedia worry that Google will "gradually into our field".
But, he added, the search engine has been paying attention to "pull the demand of the business, not the deal" sex business. I think, as long as Google has been do what they do, we can seek and they carry out a long-term cooperation opportunities.
Based in Washington observation of Consumer Travel Alliance agency director Charlie Leocha said, Flight Search out OTA and yuan Search will "limit Consumer choice."
"Google in the whole Internet field as a much trust in the Search engine, but in only a small percentage of Flight Search provides the airline's Search for information," he said, "if Google continue to do so, it will face the federal trade commission more about monopoly review."
Leocha says, "the behavior of consumers don't fair, and this is my biggest concern, which restrict consumer choice. If you only and aviation company cooperates, shield the information provided all OTA, such as combination airlines products and the best route and ticket prices for, the end result is the consumer can't really understand the best fares go somewhere tourism information."
Leocha, he said, Wertheimer for speech was very strange.
"If there is some airlines said no and Google cooperation, it is certain to do harm it. Google and airline close relations between consumers, however, and as they pushed around."
iAutoblog the premier autoblogger software
No comments:
Post a Comment